Leading by Example

As President of the DSU I sit ex-0fficio on the Dalhousie Alumni Association Board. Today we had a presentation from the Associate Vice President of Marketing and Communications of the University, Jim Vibert. The presentation was on the progress that him and his team have made in terms of the Dalhousie brand, tagline, and the website.

One of the interesting parts of the presentation was around the marketing that is being launched this year to prospective students in the maritimes and Ontario (main recruitment areas). The marketing team has worked with current Dalhousie students and faculty to relay their personal experiences at Dalhousie to prospective students to encourage the message: if you could to Dalhousie there are great opportunities that will inspire you.

The new marketing can be found on the 'prospective student' section of the Dalhousie website.